Alcohol

How are low/er strength wine and beer products marketed online?

Our study compared the main marketing messages conveyed by retailers and producers for low/er and regular strength wine and beer products in the UK.

We found that compared with regular strength wines and beers, low/er strength products were more often marketed in association with occasions deemed to be suitable for their consumption including lunchtimes, outdoor events/barbeques, or on sports and fitness occasions.

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Would increasing the price of sugary soft drinks influence purchases of alcohol?

The UK Government levy on sugary drinks producers starts in April 2018. This will potentially influence the cost of a large range of non-alcoholic beverages. This study looked at how increasing the price of non-alcoholic drinks could influence purchases of…

Does self-control affect interventions to change alcohol, tobacco, and food consumption?

We conducted a systematic review to examine whether individual differences in self-control influence the effectiveness of interventions to change alcohol, tobacco, and food consumption.

Of the 54 studies included in our review, 22 (41%) did not report differences in intervention effectiveness by self-control, 18 (33%) reported interventions to be less effective in those with low self-control, and 14 (26%) reported interventions to be more effective in those with low self-control. This pattern of findings did not differ from chance.

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Does self-control modify the impact of interventions to change alcohol, tobacco, and food consumption? A systematic review. Stautz K, Zupan Z, Field M. Marteau TM

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Have wine glasses in England got bigger?

Alcohol consumption in England has increased over time, particularly for wine. In a previous study, we found that wine sales in a bar and restaurant increased by almost 10% when wine was served in a larger glass (Pechey et al., 2016 and Pechey et al., 2017). In our new study, published in the BMJ Christmas issue, we examined whether wine glasses in England have increased in size over time, one of several possible influences upon increasing wine consumption in England. To continue reading about our findings click on the Read More button.

Wine glass size in England from 1700 to 2017: A measure of our time. Zupan, Z., Evans, A., Couturier, D.L., Marteau, T.M.

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How do regular UK drinkers perceive the strength of different low and high alcohol verbal descriptors on wine and beer?

In this study we found that verbal descriptors of lower strength wine and beer formed two clusters and effectively communicated reduced alcohol content. The verbal descriptors Low, Lower, Light, Lighter, and Reduced formed a cluster and were rated as denoting lower strength products than Regular, but higher strength than the cluster with intensifiers consisting of Extra Low, Super Low, Extra Light and Super Light. To find out further information about this study click on the Read More button.

Impact of low alcohol verbal descriptors on perceived strength: An experimental study. Vasiljevic M, Couturier D-L, & Marteau TM, 2017

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