Customers of lower-cost supermarkets tend to purchase less fruit and veg and more unhealthy foods than customers of higher-cost supermarkets.
However, our study suggests lower-priced supermarkets are unlikely to be disproportionately promoting unhealthy foods or stocking fewer healthier options compared to higher-priced stores.
Supermarket Choice, Shopping Behavior, Socioeconomic Status, and Food Purchases. Pechey & Monsivais, 2015.
