In January 2016, the UK’s four Chief Medical Officers released a public consultation regarding updated guidelines for low-risk alcohol consumption. To assess the immediate online response to the new guidelines, we conducted a content analysis of comments on Twitter using…
Can ‘low’ labels encourage healthier choices?
Labelling lower strength alcohol products with terms such as ‘low’ and ‘light’ could reduce alcohol consumption by encouraging people to choose these products over higher strength alternatives. In a systematic review, we investigated the impact of ‘low’ labelling of alcohol,…
Are we taking too narrow a view on the impact of alcohol advertising?
There is currently limited, low quality evidence on whether restrictions on alcohol advertising have an impact on alcohol consumption. Focusing only on this evidence could lead to poorly informed policy decisions based on a narrow understanding of how alcohol advertising…
Do alcohol warnings reduce urges to drink?
In an online pilot study of 152 young adult drinkers, we found that those who had been randomized to view alcohol warning adverts reported reduced urges to drink alcohol compared to those randomized to view either alcohol promoting or non-alcohol adverts.…
Does alcohol marketing influence drinking?
Restricting alcohol marketing is suggested to be a cost-effective policy option to reduce alcohol consumption. There is debate as to whether alcohol marketing exposure leads to increased drinking. In a systematic review and meta-analysis of randomized, experimental studies, we found…