In our study which looked at price promotions in stores, we found that people were more likely to purchase less-healthy food items on promotion, rather than healthier items, and that less deprived households were more likely to buy foods on…
Do healthy food adverts have the same effect on everyone?
In two laboratory studies, we found that presenting mock adverts for healthier foods: Increased preferences for fruit over less healthy snacks in those who were more educated and who were hungry at the time of doing the study; But did…